A premium new dessert has arrived from Seicomart, the immensely popular “Konbini” (convenience store) chain in Hokkaido, Japan’s leading dairy region. Launched on April 13, 2026, the “Luxury Baked Cheese” (ぜいたくベイクドチーズ) is an exquisite creation that generously uses high-end cream cheese produced by “Toit Vert,” a specialty food processing center in Kuromatsunai, Hokkaido.

Overview of “Luxury Baked Cheese”: A Commitment to Hokkaido Ingredients
The “Luxury Baked Cheese” recently released at Seicomart is an authentic cheesecake designed to showcase local ingredients to their fullest. It is manufactured by Fujita Corporation, headquartered in Tomakomai, Hokkaido. The high-quality cream cheese from Toit Vert, which the company operates, is the key to this product’s rich and deep flavor.
Here is the basic information for the product:
- Product Name: Luxury Baked Cheese (ぜいたくベイクドチーズ)
- Release Date: Monday, April 13, 2026
- Base Price: 370 yen (approx. $2.48 USD) / 399.60 yen including 8% tax (approx. $2.68 USD)
- Sales Region: All Seicomart stores within Hokkaido, Japan
- Note: This product is not available at stores in the Kanto region (such as the Tokyo area).
As it can only be found at Seicomart locations within Hokkaido, this rare item is a must-try limited-edition treat for travelers. Despite its authentic taste, the price point makes it an ideal “self-reward” that is easily accessible at a convenience store.
What is “Toit Vert” Cream Cheese, the Award-Winning Ingredient?
The greatest appeal of this product lies in the “Toit Vert” cream cheese used as its primary ingredient. Located in the nature-rich town of Kuromatsunai, Toit Vert is a specialty food processing center that prides itself on “Handmade” quality, utilizing local resources.

The cream cheese selected for this product is crafted with the following standards:
- 100% Kuromatsunai Milk: It features a luxurious blend of fresh raw milk and heavy cream from Kuromatsunai, an area with a thriving dairy industry.
- Exceptional Recognition: It has a history of winning awards at the “Japan Cheese Awards,” where Japanese cheesemakers compete in technique—a testament to its professional-grade quality.
- Minimal Additives: The process pursues a pure taste without unnecessary additions, highlighting the natural flavor of the ingredients.
- Creamy Texture: It is characterized by a natural milky aroma and a smooth, rich mouthfeel.
Using this meticulously crafted cheese as a base allows for the profound and rich flavor that justifies the “Luxury” in its name. This is a rare opportunity to experience the charm of dairy products nurtured by the lands of Hokkaido at your local convenience store.
Fujita Corporation’s Passion for Utilizing Regional Resources
The birth of “Luxury Baked Cheese” reflects the dedication to regional contribution held by its manufacturer, Fujita Corporation. Founded in 1978, the company now manages “Toit Vert” in Kuromatsunai, producing high-quality cheese and meat products.
Furthermore, the company is deeply involved in blackcurrant farming and the dairy industry. By employing a business model that integrates everything from raw material production (primary industry) to processing (secondary industry) and sales (tertiary industry), they have been able to develop products that maximize the region’s appeal.

This new launch at Seicomart symbolizes the rich food cycle of Hokkaido. By turning excellent local ingredients into products through a famous Konbini brand, it serves as a catalyst for rediscovering the region’s charms.
A Must-Try Dessert: Look for It at Seicomart!
“Luxury Baked Cheese” is currently on sale at Seicomart stores across Hokkaido. Since it is unavailable in the Kanto region, it is a special limited-edition sweet that tourists and business travelers visiting Hokkaido should definitely taste.
The professional-grade cream cheese from Toit Vert has been elevated into a rich baked cheesecake. Its smooth texture and the intense milky aroma that fills your mouth will surely be an unforgettable experience.
If you spot this package in the dessert section of a Seicomart, be sure to pick it up. The luxurious taste, packed with the blessings of Hokkaido’s nature and the craftsmanship of local producers, is sure to turn your ordinary day into something special.
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