Lawson, one of Japan’s most popular convenience store chains, is in the middle of its massive four-week “Hapi-toku-sai” appreciation festival, running from Tuesday, November 18th to Monday, December 15th, 2025. And now, the campaign is heading into its exciting second half!
With more people going out for things like the three-day weekend, this season is packed with even more fantastic deals and fun promotions. If you missed the first half, you’ll definitely want to catch what’s coming up in the second.
Buy Karaage-kun and Get a Free Drink!
“Karaage-kun” is one of the most iconic hot snacks representing Japanese convenience stores. This bite-sized, easy-to-eat fried chicken has been a long-selling favorite, loved by many since its launch in 1986. And now, an incredibly good deal is starting: purchase “Karaage-kun” or the authentic bone-in “Ougon Chicken,” and you’ll receive one of the selected drinks for free.
Getting your free drink is simple. During the campaign, for each purchase of any “Karaage-kun” variety or an “Ougon Chicken (bone-in),” a free drink coupon will be printed on your receipt. You can then use this coupon to get a free drink of your choice from the eligible selection on your next shopping trip.
Free Coupon Receipt Issuance Period
December 2, 2025 (Tue) 0:00 to December 8, 2025 (Mon) 23:59
Drink Coupon Redemption Period
December 2, 2025 (Tue) 0:00 to December 15, 2025 (Mon) 23:59
The lineup of drinks available with the free coupon is packed with popular favorites.
Eligible Products for Coupon Use
Coca-Cola Zero 500ml: Enjoy the classic taste of Coca-Cola with zero calories.
Suntory Tennensui Special Lemon Squash 500ml: A refreshing carbonated drink with a crisp lemon flavor.
Asahi Van Houten Cocoa 485ml: A rich and authentic cocoa drink made with cocoa from the renowned Dutch brand Van Houten.
Kirin Gogo no Kocha Lemon Tea 500ml: The perfect match of rich black tea aroma and refreshing lemon.
Itoen Oi Ocha Catechin Green Tea 500ml: A great choice for the health-conscious, this green tea is rich in catechins.
There are a few things to keep in mind. This offer does not apply to hot beverages. Please also note that some stores may not carry all items. However, the issued coupons can be used at any Lawson store, not just the one where you received it.
Don’t Miss the Hot New Flavors!
One of the great things about “Karaage-kun” is the constant stream of new, limited-time flavors that appear alongside the classics. To celebrate the “Hapi-toku-sai,” Lawson is launching two new varieties: “Karaage-kun Ougon Chicken Flavor” and “Karaage-kun Ougon Chicken Red Flavor.” These are highly anticipated additions that let you enjoy the juicy taste of “Ougon Chicken” in a bite-sized form. As the “Red” in the name implies, this one has a spicy flavor that is a must-try for anyone who loves a bit of heat.
Big Savings with Bundle Deals! The Multi-Buy Sale
In Japan’s convenience stores, “matomegai,” or bundle-buy sales where you get a discount for purchasing multiple items together, are a frequent occurrence. For this “Hapi-toku-sai,” from Tuesday, December 2nd, to Monday, December 15th, 2025, various multi-buy deals will be available across different product categories.
Popular Cup Noodles
Japan’s indispensable cup noodles are also part of this amazing deal. Buy any two “Nissin Foods Cup Noodle Big” products together and get 100 yen off. Popular cup yakisoba (fried noodle) series like “Nissin Foods Yakisoba U.F.O.” and “Myojo Foods Ippei-chan Yomise no Yakisoba” are also part of a 100-yen-off deal when you buy two at the same time.
Gummies and Chocolates
Japanese convenience stores are famous for their incredible variety of sweets. During this sale, you can get 20 yen off when you buy two eligible gummy products, or 40 yen off for three. Even better, a selection of Lotte and Meiji chocolates are 75 yen off for two, and a massive 150 yen off for three.
Snacks and Chilled Drinks
The globally popular potato chip brand “Pringles M-Can” is also on sale, with a 100 yen discount for two cans and 200 yen off for three. For those focused on health and fitness, the popular “Meiji Zavas” series of protein drinks are available for 60 yen off when you buy two, or 120 yen off for three.
Instant Foods and Alcoholic Beverages
A wide variety of instant foods are also discounted, including cup noodles and soups like “Acecook Super Cup” and “Nissin Foods Kanzen Meshi,” okayu (Japanese rice porridge), and even “AGF Blendy” stick coffees.
And there’s good news for alcohol lovers too. You can get great deals on multi-buys of Takara Shuzo’s “Takara Shochu Highball,” Suntory’s “Kinmugi,” and popular craft beers and highballs from breweries like “Yo-Ho Brewing” and “Coedo Brewery.” It’s the perfect chance to try the wide range of alcoholic drinks unique to Japan.
(You must be 20 years of age or older to purchase alcohol.)
Buy One, Get One Free! The Super Popular “Get One Free” Campaign
One of Lawson’s most popular promotions is the “Buy One, Get One Free” campaign. When you purchase an eligible product, you’ll receive a coupon on your receipt for a free item you can redeem the following week. It’s an incredible “Buy One, Get One Free” style deal. The eligible products change every week, so it’s always exciting to see what’s on offer.
Week Three: December 2nd (Tue) – December 8th (Mon)
Purchases made during this period will get you a coupon valid from December 9th (Tue) to December 15th (Mon).
For example, buy a health drink like “Kowa Kowa α Drink,” and you’ll get another one for free. Purchase a “Meiji Sokko Genki” jelly drink, and you’ll get a “Zavas Protein Bar”—a pairing perfect for supporting your health.
There are also unique combinations, like buying the fun, edible “Uo-Gyo-tto Tsuri Gumi” (Fish-Got-It Fishing Gummy) candy and getting a “Chara-Paki Excavation Dinosaur Choco.”
Other eligible items include “Ezaki Glico Bokujo Shibori” ice cream and “Coca-Cola Ayataka Koi Ryokucha” (Rich Green Tea).
Week Four: December 9th (Tue) – December 15th (Mon)
Purchases during this week will earn a coupon valid from December 16th (Tue) to December 22nd (Mon).
The deals continue with can’t-miss pairings, like buying a “UCC Black Musugar” coffee and getting a large bottle of coffee for free, or purchasing “Morinaga Dars” chocolate and receiving a popular ice cream treat like “Vanilla Monaka Jumbo.”
A wide range of other products will also be featured, including “Fanta,” “Ginger Ale,” cup noodles that replicate the taste of famous ramen shops, and the popular “Kagome Yasai Seikatsu 100” vegetable juice.
Lawson’s “Hapi-toku-sai” is an event that perfectly captures all the fun and convenience packed into a Japanese convenience store. Whether you’re traveling in Japan or you live here, don’t miss this chance to visit your local Lawson and enjoy the fantastic campaign.
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