7-Eleven in Japan is kicking off a special campaign that’s sure to tantalize your taste buds. Starting December 9, 2025, a fair focusing on the popular “Taiwan Gourmet” will begin. However, this culinary festival is a very special event, available exclusively in the three prefectures of the Tokai region: Aichi, Gifu, and Mie.
In recent years, Taiwanese cuisine has become a huge trend in Japan. A perfect example is “Taiwan Mazesoba,” a dish known for its spicy minced meat and chives. Interestingly, it was inspired by Taiwanese cooking but actually created in Nagoya, Japan, making it a fitting theme for this region-exclusive fair.
This fair features an extensive lineup of original, mouth-watering products that capture the essence of Taiwanese cuisine. The campaign runs for a limited time until December 22nd. If you happen to be in this area, it’s an opportunity you won’t want to miss.
Ookina Omusubi Taiwan Maze-meshi (Large Rice Ball with Mixed Taiwanese-style Rice)
First up is the “Ookina Omusubi Taiwan Maze-meshi.” This product takes Japan’s beloved fast food, the “onigiri (rice ball),” and generously mixes in spicy and flavorful Taiwanese minced meat. A hint of fish powder adds an accent, creating a dish that allows you to enjoy the unique taste of Taiwan Mazesoba easily anywhere. Its satisfyingly large size is a great feature, sure to fill both your stomach and your soul with just one.
Taiwan Karaage & Chahan Bento (Dà Jī Pái)
For those who want a hearty meal, the “Taiwan Karaage & Chahan Bento” is highly recommended. The star of this bento is the “Dà Jī Pái,” a giant fried chicken cutlet popular at Taiwan’s night markets. It features a crispy coating fragrant with spices like five-spice powder (wǔ xiāng fěn), and its immense size and juiciness are truly impressive. Paired with chahan (fried rice), a classic Chinese dish in Japan, it’s guaranteed to be a satisfying meal.
Knife-Cut Style Taiwanese Beef Noodles (Niúròu Miàn)
Noodle lovers won’t be able to resist the “Knife-Cut Style Taiwanese Beef Noodles (Niúròu Miàn).” This is one of Taiwan’s signature noodle dishes, known for its rich, soy-based broth fragrant with spices like star anise. 7-Eleven has paired this authentic soup with “knife-cut style” noodles, which have an irregular shape as if shaved by a knife. These noodles cling to the soup perfectly, offering a substantial bite. It also includes tenderly stewed beef, making it a perfect dish to warm you up during the cold season.
Umami-Spicy Taiwanese Motsu Nabe (Offal Hot Pot)
The “nabe (hot pot),” a popular dish on Japanese dinner tables in winter, also makes an appearance with a Taiwanese twist. The “Umami-Spicy Taiwanese Motsu Nabe” is a dish where “motsu (offal),” known for its pleasant chewy texture, is simmered in a spicy broth flavored with chili peppers and garlic. It also contains chives and tofu, striking an exquisite balance between savory umami and spice. It’s a perfect menu item for this season, warming you up from the core.
Green Onion-Piled Taiwanese Sweet and Sour Chicken
When you want to add one more dish to your meal, the “Green Onion-Piled Taiwanese Sweet and Sour Chicken” is the perfect choice. This dish is a Taiwanese-style arrangement of “subuta (sweet and sour pork),” a familiar household dish in Japan. Fried chicken is coated in a sweet and sour sauce and then generously topped with fresh “negi (green onions).” It has a refreshing yet savory flavor that will make you want more rice.
Taiwanese Minced Meat Dog
As a unique fusion dish, you can’t miss the “Taiwanese Minced Meat Dog.” It’s a “Taiwanese-style hot dog,” so to speak, featuring the spicy minced meat from Taiwan Mazesoba sandwiched in a soft bun. While being an easy, one-handed snack, it delivers an authentic Taiwanese flavor that fills your mouth. It’s perfect for a snack when you’re a bit hungry or for a light lunch.
Taiwanese Castella Cream Sandwich
To finish off your spicy meal, how about a gently sweet dessert? The “Taiwanese Castella Cream Sandwich” is just what it sounds like: a dessert made with fluffy, moist Taiwanese castella cake sandwiching a smooth cream filling. Different from Japanese castella, its light texture and rich egg flavor might just get you hooked after one bite.
This “#WeLoveTaiwanGourmet♪” fair is a fantastic example of how Japanese Konbini skillfully incorporate regionality and food trends to constantly offer new surprises. If you have the chance to visit Aichi, Gifu, or Mie prefectures during this period, be sure to stop by your nearest 7-Eleven and savor these exclusive gourmet treats.
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