A major collaboration campaign between the popular Japanese energy drink “Dodecamin” and “THE IDOLM@STER” series, which boasts a dedicated global fanbase, will be held for a limited time across Japan starting March 10, 2026.
In this project provided by Asahi Soft Drinks, participants can collect points by purchasing eligible products to enter a lottery for exclusive items like original acrylic stands. “THE IDOLM@STER” is a representative Japanese game series where players take on the role of a “Producer” to train and manage idols. This collaboration is a must-see event for fans, blending Japanese pop culture with a familiar everyday beverage.
Convenience Store Exclusive 600ml Size Also Available! Check the Sales Areas and Product Lineup
In this campaign, the availability of products varies depending on the size. Be sure to check where the size you want is being sold beforehand.
- Dodecamin BIG PET 600ml (approx. 20.3 fl oz) This large-capacity size will mainly be sold at Japanese convenience stores (Konbini) such as Lawson, Seven-Eleven, and FamilyMart. It is perfect for recharging your energy during long work hours or gaming sessions.
- Dodecamin PET 500ml (approx. 16.9 fl oz) The standard size will be widely available at supermarkets and drugstores across Japan.
Please note that only products with a “Campaign Sticker” attached to the bottle are eligible. Since products without stickers do not qualify for points, always check before purchasing. Items are available only while supplies last, so early acquisition is recommended.
Aim for the Exclusive Acrylic Stands! How the LINE Point Campaign Works
The highlight of the rewards is the “Acrylic Stand” featuring special newly drawn designs for this campaign. These are highly popular collectible items among Japanese fans.
To apply, you will use “LINE,” the most widely used messaging app in Japan. The participation steps are as follows:
- Add Asahi Soft Drinks’ official LINE account as a “Friend.”
- Scan the 2D code (QR code) on the campaign sticker attached to the product with your smartphone.
- You will receive 1 point per bottle on the dedicated page.
Use your accumulated points to apply for your desired prize. The application period is from March 10 to May 29.
Everyone Wins with Episode Submissions! How to Get Limited Digital Wallpapers
Even if you don’t win the lottery, there is a bonus that every participant is guaranteed to receive. By posting your own “episode” or story related to Dodecamin during the campaign period, you will receive a “Limited Newly Drawn Digital Wallpaper” that can be used as your smartphone lock screen.
Simply sharing your thoughts as a “Producer” (the player’s nickname) or the situations in which you usually drink Dodecamin will allow you to obtain these special images.
High Collection Value! Special Stickers Featuring Idol Illustrations
This campaign also puts effort into the “Campaign Stickers” themselves. Rather than standard administrative labels, they are designed as “Illustration Stickers” featuring idol artwork.
Even after peeling off the sticker to collect points, you can keep the stickers of your favorite idols or enjoy sticking them in your planner. It is a fan-friendly design that respects the world of “THE IDOLM@STER” down to the smallest detail.
THE IDOLM@STER: A Series Evolving Beyond Its 20th Anniversary
“THE IDOLM@STER” was born in 2005 as a game for amusement facilities (arcades) and is a representative Japanese idol-training content. Players become “Producers” and lead unique idols to become top stars.
With a history of over 20 years, it currently captivates fans worldwide through a wide range of media, including smartphone apps, home console games, anime, and live events. The image of idols chasing their dreams and the energy-replenishing “Dodecamin” drink can be said to be a perfect match.
To join this festival starting March 10, head over to convenience stores and supermarkets across Japan!
[Recharge Your Energy] 'Dodecamin' x 'THE IDOLM@STER' Series Campaign | Asahi Soft Drinks 🇯🇵
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