
Starting Friday, December 19, 2025, a new “Atarikuji” lottery featuring Sanrio’s popular character Cinnamoroll will be progressively released at Lawson stores all across Japan. The theme this time is “Winter Cafe,” with a lineup of prizes featuring soft, adorable designs characteristic of Cinnamoroll.
The “Atarikuji” lottery, frequently held at Japanese Konbini and Sanrio shops, is a unique system not found in many other countries. It’s not just a simple raffle; it’s a “guaranteed-prize lottery” where you are guaranteed to win a prize with every ticket purchase. This Cinnamoroll Atarikuji costs 990 yen (tax included) per ticket and features a collection of charming items that are a must-see, even for non-fans.
Gorgeous Prizes with a Winter Cafe Theme
This lottery is centered around items that combine practicality and cuteness, inspired by a cozy cafe time that will warm your heart during the cold winter. Let’s check out the featured prizes right away.
Grand Prize: Toaster Oven

The top prize is an incredible Cinnamoroll-designed toaster oven. This special item is sure to make your daily breakfast more enjoyable. Just placing it in your kitchen will instantly brighten up the atmosphere. Beyond its functionality, its adorable design is truly the highlight of this lottery.
Second Prize: Relief Cushion

The second prize is a relief cushion three-dimensionally shaped like Cinnamoroll. It has a soft and squishy texture, perfect for relaxing in your room. Place it on your sofa or bed to spend quality time with Cinnamoroll whenever you want.
Third Prize: Blanket

Following that is the third prize, a blanket that will be very useful in the coming season. It features a warm design based on the winter cafe theme, and the small items drawn alongside Cinnamoroll are also incredibly cute. It’s perfect as a lap blanket at the office or for cozying up at home.
Don’t Miss the Other Prizes!
It’s not just the top prizes; the other items in the lineup are also irresistible for fans.
Specifically, a variety of items are available, including collectible “Mascots,” “Glass Bowls” perfect for cafe-style food, a convenient “Pouch” for organizing small items, a “Scrapbook” for recording memories, a “Mirror with Case” for checking your appearance, and a “Marche Bag” useful for daily shopping. Every prize is something you’d be happy to win, and they’re all practical items.
A Special Gift for the Last Ticket! The “Last Special Prize”
One of the interesting features of Japan’s “Atarikuji” culture is the existence of the “Last Special Prize.” This is a special prize given to the person who draws the very last ticket at a store. This time, a “Plush Toy Set” of Cinnamoroll is prepared, truly a mark of good fortune. It’s not uncommon for fans to check the number of remaining tickets, hoping to win this prize.

This “Last Special Prize” system can be described as a clever, uniquely Japanese mechanism that keeps the excitement of drawing tickets going until the very end.
Try Your Winter Luck at a Japanese Konbini
This Cinnamoroll Atarikuji will end as soon as all the prizes are gone. Lotteries for popular characters often sell out quickly, so if you’re interested, be sure to visit a Lawson in Japan soon. Why not enjoy this unique lottery experience as a memento of your stay in Japan or as a souvenir for a friend?
Source (Japanese): ♪サンリオ 12月シナモロール当りくじ
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