To celebrate its 50th anniversary, the Japanese convenience store chain Lawson has announced the second release in its special gift series. This time, it’s a triple collaboration featuring Sanrio Characters, loved by fans worldwide, and the popular bag brand “Ball & Chain,” known for its stylish and functional designs. The must-have item is a limited-edition tote bag with beautiful embroidery.
This collaboration is a unique, limited-time project that fuses Japanese pop culture, the convenience of a konbini, and fashion. Bringing together Sanrio, a symbol of Japan’s “kawaii” culture, Ball & Chain, a popular brand for practical and stylish items, and Lawson, an indispensable part of daily life in Japan, this item has been gathering significant attention even before its release.
Special Artwork Created with Embroidery
The biggest appeal of this tote bag is undoubtedly its design. It depicts beloved Sanrio characters like Hello Kitty and Cinnamoroll gathering and having fun at a Lawson store.
What’s truly amazing is that this design is not printed but entirely expressed through Ball & Chain’s signature embroidery. The three-dimensional, warm embroidery gives the bag a luxurious and special feel, elevating it beyond a simple character item into a true fashion accessory.
The bag is spacious enough for daily use, measuring 43cm at its widest point (30cm at its narrowest), 46cm in height, and with a 9cm gusset. It’s large enough to hold A4-sized documents and laptops, making it perfect for a wide range of situations, from commuting to school or work to everyday shopping.
Product Details and Sales Information
Here are the details for this special tote bag.
Product Name: 50th Anniversary Lawson x Sanrio Characters Ball & Chain Tote Bag
Lawson Standard Price: 6,600 JPY (tax included), plus a separate shipping fee of 660 JPY (tax included).
Release Date: From 10:00 AM on Tuesday, November 18th.
Delivery Date: Shipping will begin sequentially from Wednesday, December 10th. However, for purchases made on or after Thursday, December 18th, delivery may be delayed until the new year, so it’s best to order early.
How to Purchase and Important Notes
This tote bag is an exclusive item available only on “Lawson Online” and will not be sold in Lawson stores across Japan. If you wish to purchase it, there are a few points to keep in mind.
First, purchasing from Lawson Online requires registration for a “Lawson Web Member” account (which is free). It’s important to note that this is a separate service from the “Lawson ID.” You cannot make a purchase with a “Lawson ID” account, so you will need to register for a “Lawson WEB Member” account.
Payment can be made with various credit cards (Visa, Master, JCB, AMEX, Diners), as well as PayPay, a widely used smartphone payment service in Japan. The product will be delivered directly to the address you specify during registration.
This rare collaboration item is perfect not only as a collector’s piece but also as a souvenir of your time in Japan or a gift for friends who love Japanese pop culture.
Check it out on the official Lawson Online store
Additionally, this collaboration is the second installment of the anniversary gift project. If you’re interested in the first one, you can find more information at the link below.
Learn more about the first Sanrio collaboration
Why not take this chance to get your hands on a unique and high-quality collaboration item from one of Japan’s leading convenience stores?
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