The Japanese Konbini store, FamilyMart, is releasing a new limited-edition product. Starting from Tuesday, January 6, 2026, the “Hattendo Chilled White Cream Pan with Fukuoka Amaou Strawberry” will be available at stores nationwide across Japan.
This product was created in collaboration with Hattendo, a long-established shop in Hiroshima famous for its melt-in-your-mouth “Cream Pan.” While Hattendo’s strawberry flavors have always been popular, this time it debuts with the first-ever “white bread dough” in Hattendo’s history, as part of the “Famima’s Strawberry PickingⓇ Dressed in White” fair.
A Limited-Edition Cream Pan Featuring White Dough
Here are the details for this new sweet bread:
Product Name: Hattendo Chilled White Cream Pan with Fukuoka Amaou Strawberry
Release Date: Tuesday, January 6, 2026
Where to Buy: FamilyMart stores nationwide across Japan (approx. 16,400 stores)
Price: 298 yen (tax included)
The moist, soft, pure white dough is the first thing that catches your eye. The packaging also features an original design exclusive to FamilyMart.
Just Like Shortcake! The Secret of the Double-Layered Cream
The appeal of this cream pan isn’t just its white appearance. Inside, it’s generously filled with a two-layer combination of special milk cream and jam made from Fukuoka-grown Amaou strawberries.
The smooth, light-textured milk cream further enhances the flavor of the sweet and tart “Amaou strawberry” jam. “Amaou” is one of the most famous and premium strawberry varieties in Japan, particularly known for its size, vibrant red color, and sweetness. This exquisite combination creates a luxurious taste, almost as if you’re eating a Japanese shortcake.
It’s perfect not only as a snack but also as a special treat for yourself.
Don’t Miss the Classic Custard Flavor Either
The collaboration between FamilyMart and Hattendo doesn’t stop with this new product. The classic flavor, “Chilled Melting Cream Pan – Custard,” also continues to be on sale and is very popular.
While the custard flavor has a rich egg taste, it finishes with a light and simple aftertaste. It’s an item that lets you experience the delicate flavor of Japanese custard cream. It might be interesting to try both the new strawberry and the classic custard flavors to compare and enjoy their unique characteristics.
What is Hattendo, the Creator of the “Cream Pan”?
Hattendo Co., Ltd., the developer of this unique product, was founded in 1933 as a traditional Japanese confectionery shop in Hiroshima, Japan. Throughout its long history, it has adapted its business to meet the changing needs of the times and is now known as the pioneer of the chilled “Cream Pan.”
Their unchanging philosophy is to “bring a little joy to people with sweets.” Hattendo has established a new genre called “Sweets Pan,” a fusion of bread and dessert, bringing smiles to countless faces. This is a prime example of the originality found in Japan’s food culture.
This limited-edition “white” strawberry cream pan is a wonderful example of how innovative and high-quality Japanese Konbini products can be. If you have the chance to visit Japan, be sure to stop by your nearest FamilyMart and try this special flavor.
Source (Japanese): ファミリーマート限定「冷やして食べる 白いくりーむパン 福岡あまおういちご」1月6日（火）より「ファミマの白をまとったいちご狩り(R)」フェア対象商品で販売開始
Post a Comment