On April 7, 2026, the Japanese beverage manufacturer Tominaga Boeki will release a new “Momo” (Peach) flavor in its popular “100% Kaju-hi” series across Japan. This series is known for its luxurious 100% fruit juice content. A “Chu-hi” is a popular Japanese canned alcoholic beverage typically made with a shochu base mixed with fruit juice and carbonated water. While many exist, those with 100% fruit juice are extremely rare and are currently garnering significant attention.
The Shock of 100% Fruit Juice! Savor the Original Juicy Taste of Peach
The most significant feature of the “100% Kaju-hi” series is, as the name suggests, the use of 100% fruit juice. The newly introduced
This luxurious flavor is achieved through a unique production process where “concentrated juice”—made by removing water from the fruit—is mixed with spirits. The mellow sweetness and melting mouthfeel capture the “deliciousness of Japanese fruit,” which is highly popular among international tourists, and seals it directly into a can.
It is perfect for pairing with daily meals, but also ideal for leisure scenes such as “Hanami” (cherry blossom viewing), camping, and barbecues. Additionally, its vibrant appearance makes it a wonderful choice as a casual gift for friends.
3% Alcohol Content! Relaxing Comfort at Your Own Pace
In modern Japan, the preference has shifted from “drinking heavily” to “enjoying at one’s own pace.” To meet this demand, “100% Kaju-hi” is intentionally set at a low alcohol content of 3%. Even those who are not particularly strong drinkers can enjoy a comfortable, relaxing time with the peach’s sweetness and the moderate stimulation of carbonation.
This series is widely available at supermarkets across Japan and major convenience stores (konbini) such as 7-Eleven, Lawson, and FamilyMart. It has gained high support, especially among the younger generation and women, as a refreshing drink to reset the mind and body at the end of a busy day.
Designs You’ll Want to Buy! Japanese Pop Aesthetics
Beyond the great taste, the cute package design is another reason this series is so popular. In Japan, the act of purchasing something primarily because of its attractive packaging is called “Pake-gai” (buying for the package), and this product is a prime example of that trend.
The pop design, scattered with bright peach illustrations, adds a cheerful touch to any dining table or party. It is also highly “Instagrammable” (SNS-friendly) for leisure scenes, making it a perfect companion for spring picnics and outings. The playful design builds anticipation even before the first sip.
The Secret to Maximizing Flavor! Turn It “Upside Down” Before Opening
To further enhance this luxurious peach experience, the manufacturer recommends a unique way to drink it: “Slowly turn the can upside down once” before opening.
The key is to do it “slowly and only once,” not to shake it vigorously. Because it is 100% fruit juice, the fruit components tend to settle at the bottom; this small “ritual” ensures the ingredients are mixed evenly, allowing you to enjoy the rich deliciousness from the first sip to the last drop. This simple action brings out the full potential of the peach.
Basic Product Information and Official Site Info
The details for “100% Kaju-hi Momo” are as follows. When you visit Japan, be sure to check the beverage section of convenience stores and supermarkets.
- Product Name: 100% Kaju-hi Momo
- Release Date: April 7, 2026
- Price: Open Price (Prices may vary)
- Volume: 340ml (~11.5 fl oz)
- Alcohol Content: 3%
- Availability: Supermarkets and convenience stores nationwide in Japan (excluding some stores)
With the arrival of spring, why not enjoy a blissful moment with this luxurious peach chu-hi that can only be tasted in Japan?
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