Chupa Chups, the world-famous lollipop brand, is introducing a gummy with a completely new texture. Starting Monday, March 23, 2026, two varieties—”Sour Tube Gummies” and “Sour Tube Long Gummies”—will be released across Japan.
The standout feature is a unique “mugyu” (firm and springy) elasticity that challenges conventional gummy textures. By combining a two-layer tube structure with an intense sour powder, these gummies achieve a complex chewiness and a refreshing tartness.
Bite-Sized “Sour Tube Gummies” Featuring Five Fruit Flavors
“Sour Tube Gummies” come in bite-sized pieces with a vibrant and pop aesthetic. A single bag offers five different fruit flavors, allowing you to choose your favorite taste based on your mood.
The product features a two-layer tube design with different textures on the inside and outside. The surface is generously coated with sour powder, creating a delicious addiction that starts with an immediate tartness followed by a powerful, bouncy chew.
Product Details:
- Release Date: March 23, 2026 (Monday)
- Net Weight: 55g (approx. 1.94 oz)
- Availability: Convenience stores (Konbini) such as 7-Eleven, FamilyMart, and Lawson, as well as supermarkets and drugstores throughout Japan.
- Flavors: 5 varieties (Green Apple, Pineapple, Orange, Strawberry, and Grape)
These are the latest sweets available at Japanese convenience stores, perfect for a quick refresh between tasks or as a snack during your commute.
Playful Fun! “Sour Tube Long Gummies” to Shape and Eat
The other new release, “Sour Tube Long Gummies,” is an entertainment-focused product characterized by its extremely long shape. This version focuses on a rich grape flavor, offering a perfect contrast between fruitiness and acidity.
The appeal of the long type lies in the freedom of how you eat it. Beyond just biting off pieces, you can tear it, roll it up to eat all at once, or enjoy the process of playing with its shape. It is a product packed with the playful spirit characteristic of Chupa Chups.
Product Details:
- Release Date: March 23, 2026 (Monday)
- Net Weight: 24g (approx. 0.85 oz)
- Features: Long 2-layer tube structure, vibrant purple color, sweet and sour grape flavor.
The Spirit of the Logo Designed by Salvador Dalí
The iconic flower-shaped Chupa Chups logo has a fascinating history. This logo was designed in 1969 by the legendary Surrealist master, Salvador Dalí.
Founded in Spain in 1958, Chupa Chups is now a pop-culture icon loved in over 160 countries. Sales began in Japan in 1977, and the brand continues to bring excitement to daily life under its message, “FOREVER FUN.”
Experience the Latest Texture at Japanese Convenience Stores
These new gummies will be available starting March 23, 2026, at major convenience stores (7-Eleven, Lawson, FamilyMart, etc.) across Japan. When visiting Japan, be sure to check the snack aisle for this colorful packaging.
For more details, visit the official brand site.
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