“Karaage-kun” (bite-sized fried chicken), the signature menu item of the major Japanese “Konbini” (convenience store) chain Lawson, will celebrate its 40th anniversary on April 15, 2026. To commemorate this milestone, the “Karaage-kun 40th Anniversary Thanksgiving Phase 2” will launch at stores nationwide starting April 14.
The main attraction is a special new product that condenses five of the most popular flavors from its history into a single piece. With promotional periods offering increased quantities at the same price, limited-edition apparel, and a luxurious giveaway campaign, a major buzz is expected across Japan.
A Miraculous Fusion of 5 Popular Flavors! “De-Karaage-kun Yume no MIX Flavor” Debuts
Launching on April 14, the “De-Karaage-kun Yume no MIX Flavor” is a surprising new product that brings together five tastes representing Karaage-kun’s 40-year history into one. This item is served as a “De-Karaage-kun,” which is larger than the standard size.
The flavor composition is quite unique. The coating features the classic “Regular” flavor, while the meat inside hides three distinct tastes: “Red” (spicy), “Hokkaido Cheese,” and “Lemon.” As an added accent, “Mayonnaise Cubes” have been incorporated.
According to the development team, balancing these five different elements within a single piece was an extremely difficult task. Through repeated trial and error to ensure the spiciness and richness of the cheese weren’t too overpowering, they arrived at the “perfect balance” worthy of the 40th anniversary. Just one bite offers a satisfying experience that lets you taste the entire history of Karaage-kun.
Product Information and Launch Schedule
- Product Name: De-Karaage-kun Yume no MIX Flavor
- Release Date: Tuesday, April 14, 2026
- Price: Lawson standard price 278 yen (approx. $1.85) (incl. tax)
- Flavors: Regular, Red, Hokkaido Cheese, Lemon, and Mayonnaise
- Note: Not available at Natural Lawson (health-oriented stores).
As a special Thanksgiving promotion, for one week only from April 14 to April 20, the “De-Karaage-kun Yume no MIX Flavor” will be sold as a “6-piece pack” instead of the usual 5 pieces for the same price. This limited-time service allows fans to enjoy one extra piece for free.
Limited Edition Designs for Daily Use! Official Apparel & Accessories
To celebrate the 40th anniversary, a variety of attractive goods other than food are also making an appearance. A lineup of practical and cute limited-edition items featuring the Karaage-kun character has been released.
Karaage-kun Polo Shirt
This polo shirt is made of wrinkle-resistant material, making it easy to wear in both business and casual settings. The chest features an elegant single-point embroidery of the Karaage-kun silhouette.
- Sizes: M / L / LL
- Price: 2,490 yen (approx. $16.60) each (incl. tax)
- Release Date: Tuesday, April 14, 2026
Karaage-kun Socks
Three sizes are available—Men’s, Women’s, and Kids’—so the whole family can match. The subtle embroidery makes them easy to incorporate into daily outfits.
- Sizes: Men’s (25-27cm / approx. 9.8-10.6 in) / Women’s (23-25cm / approx. 9.1-9.8 in) / Kids’ (18-20cm / approx. 7.1-7.9 in)
- Colors: Standard, Black (Black available in adult sizes only)
- Price: 550 yen (approx. $3.67) each (incl. tax)
- Release Date: Tuesday, April 14, 2026
Karaage-kun Lunch Tote Bag
This tote bag is perfectly sized for carrying lunch boxes. It features Karaage-kun in a “textured embroidery” with a 3D feel and can also serve as a handy sub-bag.
- Price: 1,540 yen (approx. $10.27) each (incl. tax)
- Release Date: Tuesday, April 14, 2026
Karaage-kun Mini Towel (Navy Blue)
This mini towel is made by “Imabari,” a premium Japanese towel brand renowned for its high absorbency. The calm navy color with a single-point embroidery makes it an item easy for anyone to use.
- Price: 648 yen (approx. $4.32) each (incl. tax)
- Release Date: Tuesday, April 14, 2026
Win a “Pure Gold” Figure!? A Luxurious Giveaway Campaign
A campaign filled with gratitude for the 40th anniversary is also being held. In particular, the giveaway project on official SNS (formerly Twitter) is making headlines for its luxury.
Official SNS Giveaway Campaign
By following the official Lawson SNS account ( @akiko_lawson 🇯🇵 ) and quoting the post with the designated hashtag, one lucky winner will be chosen by lottery to receive an incredible prize. The entry period is from 7:00 on April 14 to 23:59 on April 20.
The Ultimate Prize: “Pure Gold Karaage-kun”
As a prize for the campaign to express love for Karaage-kun, a “Special Pure Gold Karaage-kun Figure” has been prepared. This is an ultra-luxurious item that fans will covet, representing the highest value in its 40-year history.
Get Great Coupons on the Official App
The “Lawson App,” which is very convenient during a stay in Japan, is also packed with benefits. There are plenty of chances to shop wisely, such as 63 yen (approx. $0.42) discount coupons for various Karaage-kun items and the “L-Gacha” where you can win points.
Since its launch in 1986, “Karaage-kun” has been loved by many Japanese people and has entertained them with a wide variety of flavors. The “Yume no MIX Flavor” and limited-edition goods, which serve as the culmination of this history, can be called an event that symbolizes Japanese Konbini culture. On this 40th anniversary occasion, please experience the taste and culture at a Lawson near you.
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