FamilyMart, one of Japan’s leading convenience store (“Konbini”) chains, has announced the 2026 Spring/Summer collection for its original apparel brand, “Convenience Wear.” The highlight of this lineup is the brand’s first-ever wristwatch, co-developed with Japan’s world-renowned watchmaker, CITIZEN. Starting March 27, 2026, items combining functionality and design—such as moisture-wicking quick-dry shorts and T-shirts in XXL sizes to accommodate international fits—will be rolled out sequentially at approximately 16,400 FamilyMart stores across Japan.
Authentic “Wristwatch” Co-developed with CITIZEN Debuts for Just ¥1,998 ($13.50)
The most anticipated item in the 2026 Spring/Summer collection is the “Wristwatch” created in partnership with the globally famous CITIZEN. It will be available for purchase at FamilyMart stores nationwide starting April 17, 2026.
Despite its highly affordable price of ¥1,817 (¥1,998 including tax / approx. $13.50), this watch features authentic specifications, including 10-bar water resistance (10 ATM) suitable for swimming. It comes in two sophisticated color variations: a clean “White” and a sleek “Black.”
The design incorporates unique FamilyMart touches. The second hand, strap holes, and the “buckle tongue” are accented with the brand’s iconic “FamilyMart Colors” (Blue, Green, and White). The adjustable strap makes it a versatile design suitable for all generations, from children to adults. It is a masterpiece that symbolizes the high quality of products available at Japanese convenience stores.
“Short Pants” Optimized for Comfort Now Available in a New Orange Color
The perennially popular “Short Pants” have evolved further and will be released on March 27, 2026. They are priced at ¥1,817 (¥1,998 including tax / approx. $13.50) and will be available at stores nationwide.
The new model utilizes a “moisture-wicking, quick-dry, and cool-to-the-touch” material that blends cotton and nylon. It is extremely lightweight, wrinkle-resistant, and highly stretchable, ensuring comfort even during Japan’s humid summers or active outdoor scenes.
The colors include a vibrant, summer-ready “Orange” and a versatile “Black” for everyday use. Sizes range from S to L (Orange is available in M and L only). A key feature is how easy they are to maintain, as they are fully machine-washable.
Relax in “Sweat Short Pants” Crafted from Premium USA Cotton
Ideal for relaxing at home or quick trips around the neighborhood, the “Sweat Short Pants” will be released on March 27, 2026, priced at ¥1,817 (¥1,998 including tax / approx. $13.50).
Made from high-quality USA cotton, these shorts offer a thick, premium texture. The drawstring at the waist features the signature FamilyMart colors, expressing the brand’s identity. They are available in “Black” in sizes M and L.
XXL Sizes Expanded! “Outer T-shirt” & “Long-sleeve Outer T-shirt”
In the staple T-shirt category, the size range has been strengthened in response to high user demand. Starting March 27, 2026, XXL sizes for both the “Outer T-shirt” and “Long-sleeve Outer T-shirt” will be available nationwide.
Outer T-shirt (XXL Size)
Characterized by the soft touch of 100% cotton and an “antibacterial and deodorizing treatment” to suppress odors, the “Outer T-shirt” is priced at ¥1,362 (¥1,498 including tax / approx. $10.10). The popular XXL size from last year is making a comeback. Available in “White” and “Black.”
Long-sleeve Outer T-shirt (XXL Size)
The “Long-sleeve Outer T-shirt,” convenient for transitional seasons, now includes an XXL size for ¥1,817 (¥1,998 including tax / approx. $13.50). This is also made of 100% cotton and comes in “White” and “Black.”
Successfully Reduced by 45g (1.6 oz)! New Colors for High-Performance Umbrella Series
The lineup of sundries, packed with Japanese technical expertise, is also being expanded. From April 3, 2026, new colors will be added to the Mini Umbrella and Slim Umbrella series.
Parasol & Rain Foldable Mini Umbrella
The “Foldable Mini Umbrella for Rain and Sun” (which can be used as a parasol) is priced at ¥2,264 (¥2,490 including tax / approx. $16.80). It boasts extremely high sun protection with a 99.9% UV cut rate, 99.9% shading rate, and UPF50+. “White” and “Brown” are the new additions.
Lightweight Slim Umbrella for Rain and Sun
The “Lightweight Slim Umbrella for Rain and Sun,” which pursues even greater portability, appears for ¥2,719 (¥2,990 including tax / approx. $20.20). It has successfully been lightened by approximately 45g (1.6 oz) compared to previous models, making it feel weightless in your bag. New stylish colors “Grey” and “Navy” have been added.
“Sandals” Designed for Ultimate Walking Comfort
On April 17, 2026, the “Sandals” that caused a stir last season will return, priced at ¥2,719 (¥2,990 including tax / approx. $20.20).
These sandals pursue a soft, comfortable fit that molds to the foot, ensuring they are not tiring even after long walks. They come in a highly versatile “Black” in size M (26.5–27.5 cm / approx. 10.4–10.8 inches, or US Men’s 8.5–9.5).
“A New Clothing Culture” Proposed by Fashion Designer Hiromichi Ochiai
The co-development of “Convenience Wear” is led by the world-renowned fashion designer Hiromichi Ochiai. At the exhibition held in March 2026, marking the brand’s 5th anniversary, items showcasing further evolution were revealed.
Ochiai aims to create a “new clothing culture” through Japan’s unique “Konbini,” imbuing each item with high value. He is a top-tier designer who participates in Paris Fashion Week with his own brand “FACETASM” and was responsible for the costumes at the Rio de Janeiro Olympic Closing Ceremony. That sophisticated sensibility is now embodied in your neighborhood convenience store.
As a brand closely integrated into daily life, the 2026 Spring/Summer collection covers everything from small accessories to clothing. The attractive lineup, including the collaboration watch with CITIZEN, will be released sequentially at FamilyMart stores throughout Japan. Please check out the quality for yourself when you visit Japan or in your daily life.
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