konbiniDB

Japanese Konbini Sweets: Ministop’s New Soft Serve Weaves Together Brown Sugar, Kinako, and Mochi

image

From “Ministop,” a major Japanese konbini (convenience store) chain, comes a new soft serve ice cream that is irresistible for fans of Japanese-style sweets.

Starting Friday, January 30, 2026, the “Brown Sugar Kinako Mochi Soft Serve” will be available at Ministop locations nationwide in Japan.

This product is based on Ministop’s signature item, the rich “Hokkaido Milk Soft.” It is a special winter flavor topped with a sauce made from Okinawan brown sugar and mochi (rice cakes) coated in fragrant “Kokusu Kinako” (deep-roasted soybean flour).

Product Features and Detailed Specs

This new release offers a delightful contrast between the cold, smooth texture of the soft serve and the chewy texture of the mochi.

You can choose between a “Cup” or a “Waffle Cone” for the container. Uniquely to Japanese convenience stores, Ministop also provides an “Edible Spoon” made from corn as an eco-friendly initiative.

  • Product Name: Brown Sugar Kinako Mochi Soft Serve
  • Release Date: Friday, January 30, 2026
  • Sales Area: Ministop stores nationwide in Japan
  • Price: 530 JPY (572.40 JPY including tax)
  • Energy (Calories): Waffle Cone: 398 kcal, Cup: 284 kcal

Selected Japanese Ingredients: “Kokusu Kinako” and “Okinawa Brown Sugar”

黒糖きな粉もちソフト  販促画像 イメージ

The greatest appeal of this product lies in its combination of uniquely Japanese ingredients.

The “Kokusu Kinako” used here is darker in color than standard kinako (roasted soybean flour) and is characterized by a strong, fragrant aroma resulting from the roasting process. This intense aroma enhances the rich flavor of the soft serve, made with Hokkaido milk, and brings the overall taste together.

Paired with this is the “Brown Sugar Sauce” made from Okinawan brown sugar. Finished with a thick, syrupy texture, the sauce mixes with the milk soft serve to add a deep, complex sweetness.

And the star of the show is the “Large Kinako Mochi.” The carefully developed “chewy texture”—loved by Japanese people—provides an accent that gives you the satisfaction of eating high-quality Wagashi (traditional Japanese sweets).

Please note that while the “Edible Spoon” is standard, plastic spoons are also available for those with wheat or soy allergies. Such attention to detail highlights the high quality of Japanese service.

How to Enjoy Savings with the Ministop App

To coincide with the new product launch, discount coupons will be distributed on the official Ministop smartphone app. For travelers currently in Japan who want to taste this treat at a better price, it is recommended to download the app in advance.

ミニストップアプリクーポン イメージ
  • Eligible Product: Brown Sugar Kinako Mochi Soft Serve
  • Coupon Period: Friday, January 30, 2026 – Thursday, February 12, 2026
  • Offer: 30 JPY off the base price

To use the coupon, you must download the app and register as a member. This offer is limited to two weeks from the release date.

Skip the Line with Mobile Order

Additionally, using the “Mobile Order” function within the app allows you to apply the same discount coupon. Mobile Order is a convenient service that lets you order and pay for products from your smartphone before you even arrive at the store. Using this means you don’t have to wait in line at the counter.

モバイルオーダークーポン イメージ
  • Eligible Product: Brown Sugar Kinako Mochi Soft Serve
  • Coupon Period: Friday, January 30, 2026 – Thursday, February 12, 2026
  • Offer: 30 JPY off the base price

Note: The coupon cannot be used on the WEB version (browser version) of Mobile Order, so please use the app version.

The harmony of “Wa” (Japanese Style) woven together by specially selected kinako, mochi, and brown sugar sauce. When visiting Japan, be sure to experience this limited-time flavor at a Ministop near you.

Post a Comment