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Super Mario is Coming to 7-Eleven in Japan! Get Exclusive Plushies with the “Ichiban Kuji” Lottery!

Here’s some exciting news for Super Mario fans from the Japanese convenience store, 7-Eleven. Starting Friday, November 28, 2025, the new “Ichiban Kuji Super Mario: Always Together with Mario & Friends” will be launched simultaneously at stores all across Japan!

“Ichiban Kuji” is a very popular character lottery system in Japan. It features a “no-lose” mechanic where you are guaranteed to win a prize with every ticket, prompting many fans to try their luck to get their hands on sought-after character merchandise. This time, it’s gathering major attention with its theme based on Nintendo’s globally beloved “Super Mario.”

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You can try your luck with this lottery for 750.20 JPY (tax included) per ticket. From Mario and Yoshi plushies to useful everyday items, there’s a fantastic lineup of prizes available. Now, let’s take a look at the details of the exciting prizes for each tier.

Prize A: Talking Mario Plush with Super Star

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One of the main highlights of this lottery is the “Talking Mario Plush.” When you press Mario’s belly, it randomly plays one of five classic phrases from the games, such as “Mamma mia!” and “Here we go!” In addition to the voice lines, it also includes the famous invincibility BGM, a feature that fans will absolutely love. His pose, holding a Super Star, is also incredibly cute.

Prize B: Toad Tissue Box Cover

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Prize B is a “Toad Tissue Box Cover” that will add a cute accent to your room. With a design that looks like it jumped straight out of the game world, it’s sure to make you smile every time you grab a tissue.

Prize C: Blanket with Storage Pocket

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Perfect for the upcoming cold season, Prize C is a “Blanket with Storage Pocket.” This blanket, featuring a design from the world of Mario, comes with a handy pocket that allows you to fold and store it compactly when not in use.

Prize D: Glass Collection

Prize D is the “Glass Collection,” where you can choose from four different designs. These glasses, featuring Mario and his friends, will make your daily meals even more enjoyable. Every design is so appealing, you’ll want to collect them all.

Prize E: Drawstring Pouch / Towel Collection

Prize E is the “Drawstring Pouch / Towel Collection,” with six designs to choose from. The drawstring pouch is great for organizing small items, and the towel is perfect for everyday use, making both highly practical. You can pick your favorite character to carry with you.

Prize F: Small Item Plate Collection

Prize F is the “Small Item Plate Collection,” themed after familiar items from the game. There are five types in total, and you can enjoy using them in various ways depending on your ideas, such as a tray for accessories and keys, or for serving food.

Prize G: Zipper Bag Collection

For Prize G, there’s a “Zipper Bag Collection” with six different designs to choose from. These zipper bags are convenient for storing food or carrying small items, making them a welcome prize you can never have too many of. The colorful designs are very charming.

Last One Prize: Yoshi Plush with Yoshi’s Egg

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The “Last One Prize” is a special prize awarded to the person who draws the very last ticket at a store. This system is one of the major attractions of Ichiban Kuji. For this event, the Last One Prize is an adorable “Yoshi Plush,” featuring Yoshi sitting down while hugging an egg tightly. Many fans keep a close eye on the number of remaining tickets, hoping to snag this prize.

Don’t Miss the Double Chance Campaign!

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But the fun doesn’t end after you’ve drawn your ticket. With the “Double Chance Campaign,” you can use the campaign number printed on your lottery ticket to enter a special drawing.

The prize is a “Mario & Yoshi Plush Set,” which includes both the Prize A Mario and the Last One Prize Yoshi, and it will be awarded to a total of 50 winners. The campaign runs until the end of February 2026, so don’t forget to enter after you’ve drawn your Kuji.

These products are available in limited quantities and will be gone once they sell out. If you see them at a convenience store in Japan, why not try your luck? For more detailed information and a list of participating stores, you can check the official website.

https://1kuji.com/products/mario2

https://1kuji.com/shop_lists?product_id=mario2

© Nintendo

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